For this new biennial meeting with the famous jeans brand, VO Event turned the notion on its head by bringing the thousand guests in via ... the stage, extended with a 50-metre catwalk and, seated on either side, a hundred or so models, artists and extras recruited for the event, applauding the guests like stars appearing on the big screen. Once seated, they in turn welcomed the next to arrive. Surprise, impact and atmosphere guaranteed!
Artistic Director Dirk Decloedt
Art: Drop the Spoon
Choreographer Cláudia Martins & Rafael Carriço
Blog: ...the thousands of guests won’t quickly forget the magnificent venue, the staging, the catwalk or the fun atmosphere of the recent Levi's Sales Launch in Berlin in December.